Tag Archives: design of everyday things

Design of everyday things in America

A trip to USA 10-15¬†years ago would mean buying stuff that you couldn’t buy in India. I remember my relatives¬†getting me Nike shoes, TI scientific calculator, wonderful chocolates and awesome toys. However, as India progressed, most of these stuff became … Continue reading


Filed under Business book summary, Concepts, Management Book Summary, My thoughts on Business & Stuff

Convention Vs.Intuitive design

I started reading “Design of Everyday Things” by Donald A Norman and immediate knew that this was a special book. I am reading this after a few not-so-good books and I can see the difference immediately. This book makes me … Continue reading


Filed under Business book summary, Concepts